Hartman Road is an eCommerce website that sells customizable and branded business to business gifts in bulk. Hartman specializes in employee gifts, corporate event giveaways and anniversary presents.
Hartman Road came to me, looking for consultation and a clearer UI direction. I was able to get to the root of the problem, revive some design thinking, re-wireframe and design a more responsive, and user-friendly experience. Next, I created a packaging design to promote their very own product, Made in Michigan boxes.