Guided Experience is a travel site and app that helps tourists get the most out of their stay on vacations or even in their hometowns. It provides a way for users to "guide" others through the best parts of their city whether that be the hottest nightclubs, the most beautiful art studios, or the more durable and extreme hiking trails.
Dave, the CEO & Founder of Guided Experience, came to me with an idea. An idea to sell travel experiences in a whole new light. He was in need of full branding, a distinct user-flow, and a full product design. I art directed the entire product including creating a brand image, a website with a co-responsive app, in-hotel marketing materials and more.